Go Back > SPEAKERS
Brainstorm Design 2023
CLIFF KUANG
AUTHOR, USER FRIENDLY; UX DESIGNER AT GOOGLE
Cliff Kuang, a user-experience designer at Google specializing in emerging AI applications, is also the acclaimed author of "User Friendly: How the Hidden Rules of Design Are Changing the Way We Live, Work, and Play." Praised by the New York Times as "a tour de force, an engrossing fusion of scholarly research [and] professional experience”, the book garnered recognition from Amazon and FORTUNE as one of the best books of the year and is taught in several universities worldwide. Previously, Cliff Kuang was the Head of UX and product at Fast Company; the Founder of Fast Company’s design site, Co.Design, and an editor at Wired. Under his leadership, Co.Design won a National Magazine Award within two years of its founding. Throughout his journalism career, Cliff Kuang edited over 7,000 stories focusing on design and technology.
Speaker Schedule:

DESIGN’S NEXT CHAPTER

A provocative recent essay in Fast Company argues that, over the past decade, CEOs of many large companies have “broken up” with design. Is that true? If so, what went wrong? In this opening roundtable, some of today’s leading commercial designers debate the value of design in an evolving marketplace.

12 月 06 日 09:10 - 09:40

DESIGN IN FOCUS: PROBLEM SOLVING AT MASSIVE SCALE

A bestselling author explains why feedback loops are crucial in every
product’s design — digital or otherwise.

12 月 06 日 11:10 - 11:25