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YIN KUO, founder and CEO of CanBan. He has 14 years of experience in consumer goods brand building and operation, creating a number of phenomenon products. In 2019, he was selected to Forbes China 30 Under 30 Elite. In 2022, he was listed on the Sina Finance [2022 Top 100 Annual Brand Figures List] and [2022 Most Influential Young Brand Figures]. In 2023, he was selected as Hurun U35 China Entrepreneurship Pioneer, and won the "Annual New Consumer Influencer" in the fourth Asian FMCG Industry Entrepreneurship Summit. In 2024, it was selected as the "Top10 New Consumer Innovators in China" in the YiOu Awards.
PANEL DISCUSSION: Deciphering New Consumer Trends
Currently, artificial intelligence (AI) and mobile internet have fully integrated into the consumer sector, with new channels, products, and services emerging as fresh topics of consumption. How can we identify new growth opportunities in consumption? What new services and products can modern businesses offer to diverse consumer groups?
