Get ready, because early bird tickets are now LIVE for this year’s Sausage Fest – and you won’t want to miss it! Taking place from Mar 28 to 30 at the FFC, we’re turning up the heat for our second annual celebration of all things sausage- and hot dog-related.

This sizzling extravaganza will bring together the city’s top sausage masters and hot dog wizards, serving up mouthwatering creations that will blow your mind. Whether you’re a die-hard sausage fan or just here for the good vibes, this is the ultimate foodie event to kick off the festival season.

Get Your Early Bird Tickets Now!

Snagging an early bird ticket means not only securing your entry at a discounted price but also getting exclusive fest swag. Here’s what’s on offer:

Standard Early Bird Ticket: RMB 20 (RMB 50 value)

Includes:

Sausage Fest wristband (RMB 30 value) 

Themed bandana (RMB 20 value)

VIP Ticket: RMB 100 (RMB 150 value)

Includes:

Themed bandana (RMB 20 value)

Themed fridge magnet (RMB 35 value)

Sling bag (RMB 45 value)

Coin bag (RMB 10 value)

Sausage hair band (RMB 10 value)

Sausage Fest wristband (RMB 30 value)

On-site Ticket: RMB 30

Includes:

Sausage Fest wristband (RMB 30 value)

We’ve also got some FREE tickets to give away! To be in with a chance to win, simply share this post on your moments and send us a screenshot as proof. We’ll then randomly select three winners, each will receive two tickets to Sausage Fest!

What To Expect at Sausage Fest 2025

Get ready to indulge in a world of flavors with 40+ vendors serving up some of Beijing’s finest sausages and hot dogs from around the globe. Beyond the classic German bratwurst and American hot dogs, discover mouthwatering varieties like spicy Spanish chorizo, herby English bangers, or fragrant Thai sai ua. Plus, don’t miss creative takes on hot dogs, from gourmet toppings to fusion-inspired twists that will surprise your taste buds! To complement all that deliciousness, we’ll have ice-cold beer, refreshing cocktails, and a range of non-alcoholic beverages to keep you hydrated.

But it’s not just about the food – prepare for a day packed with fun! Enjoy interactive entertainment, including sausage-themed competitions, live music, DJs spinning tunes, dancing, and even games for the little ones. Whether you’re a sausage enthusiast or just looking for a great time, there’s something for everyone!

Expect top-tier sausages, hot dogs and all manner of tubular meaty delights from across the globe, with everything from classic bratwursts to spicy chorizo, merguez and more! Along with sausages there will be plenty of craft beers, cocktails, live music, and a whole lot of wurst-based fun. Whether you’re a bratwurst buff, a hot dog devotee, or just here for the beer, this is one weekend you won’t want to miss. 

Dress Code

This year, the dress code for Sausage Fest is all about embracing the Sports Retro vibe, so break out your best throwback athletic gear! Think vintage tracksuits, retro basketball jerseys, high-top sneakers, and sweatbands. Whether you're channeling an Adidas tracksuit or '90s NBA legends, the goal is to celebrate the golden era of sportswear with bold colors, stripes, and plenty of nostalgic flair. 

The Venue

Sausage Fest will be taking place once again at FFC South Square. Situated next to the East Third Ring Road, and with Line 10's Jintaixizhao station exiting into the square, it’s super easy and convenient to get to.

FFC South Square 北京财富金融中心(FFC)南广场

5 Sanhuan Zhonglu, Hujialou Jiedao, Chaoyang District

朝阳区呼家楼街道东三环中路5号

For group purchase of tickets for more than 20 people, please send an email to：marketing@truerun.com

For booth and business cooperation, please send an email to：sales@truerun.com

For media and brand cooperation, please email to: marketing@truerun.com

Crowd Notice/Release
Please be aware that by attending this festival, you consent to your likeness being used, without compensation, in photography and video in any and all media, whether now know or hereafter devised, for eternity, and you release True Run Media, its successors, assigns and licensees from any liability whatsoever of any nature.