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[Oct 22-23 | Xi'an]
3rd German Chamber Industry Day in Xi'an: Data Centres & AI
Date: Oct 22-23, 2026
Location: JW Marriott Hotel Xi'an (Wenjing Road Metro Station) No. 168 Fengcheng 8th Road, Weiyang District, Xi'an, Shaanxi
陕西省西安市未央区凤城八路 168 号 西安海荣 JW 万豪酒店(文景路地铁站店)
Language: English
Following the success of the first two German Chamber Industry Days in Xi’an, which attracted strong participation from German companies, the German Chamber of Commerce in China is pleased to return for the 3rd German Chamber Industry Day in Xi’an.
This year’s Industry Day will focus on Data Centres and Artificial Intelligence (AI) – two closely connected areas that are becoming increasingly important for China’s digital economy and companies across industries. The rapid adoption of AI is driving demand for computing power, data storage, cloud infrastructure and advanced semiconductor technologies, placing data centres at the heart of the AI transformation.
Over 1.5 days, the Industry Day will bring together industry experts, technology companies and senior business representatives for market insights and networking, while visiting key players in Xi’an’s technology and digital infrastructure ecosystem.
The main program on October 23 will begin at SAP Xi’an, where KPMG will provide a market overview of the data centre and AI landscape in China and Asia. SAP will then share its perspective on the future of AI, followed by a panel discussion with senior representatives from international companies on the opportunities and challenges for German and foreign businesses in China.
In the afternoon, participants will visit Micron Xi’an for an introductory presentation, guided tour and exchange with China Country Manager Betty Wu. The program will conclude at VNET Xi’an, with a company presentation, guided data centre tour and networking session.
On October 22, participants are also invited to join an event organized by NRW.Global Business, including a networking dinner. Participation can be selected during registration.
**Self - Arrangement Information:
Please note the participation fee includes dinner and transportation to the companies that will be visited. Traveling to and from Xi'an as well as hotel accommodation must be organized by the participants themselves. There is no hotel contingent available or organized by the German Chamber.
**Participant Approval:
Please note that, based on registration and approval requirements and to prevent competitors from visiting, participant information (company name and full name) will be shared with the host companies. The final attendee list is subject to the visited companies’ final approval.
For the detailed agenda, please refer to the following.
Individual Arrival of Participants
“Sino German (Shaanxi) Cooperation Exchange Conference on Empowering High-End Manufacturing with Artificial Intelligent Robots” organized by NRW.Global Business (for the detailed program, please click below)
Location: JW Marriott Hotel Xi'an (Wenjing Road Metro Station) 西安海荣 JW 万豪酒店(文景路地铁站店)
Networking Dinner
Meeting at Hotel Lobby and Bus Transfer from Hotel to SAP Xi’an
Welcome Remarks
Market Overview: Data Centres and AI – China and Asia
SAP Perspectives on AI
Coffee Break
Panel Discussion
AI and Data Centres: Opportunities and Challenges for German and Foreign Companies in China
Lunch (Self-Paid) & Networking
Transfer from SAP Xi’an to Micron Xi’an
Company Visit at Micron Xi’an
· Introductory Presentation
· Guided Viewing Tour of the Production Facilities
· Q&A and Networking
Transfer from Micron Xi’an to VNET Xi’an
Company Visit at VNET Xi’an
· Introductory Presentation
· Data Centre Tour
· Q&A and Networking
End of Event: Individual Departure of the Participants
Individual Arrival of Participants
“Sino German (Shaanxi) Cooperation Exchange Conference on Empowering High-End Manufacturing with Artificial Intelligent Robots” organized by NRW.Global Business (for the detailed program, please click below)
Networking Dinner
Meeting at Hotel Lobby and Bus Transfer from Hotel to SAP Xi’an
Welcome Remarks
Market Overview: Data Centres and AI – China and Asia
SAP Perspectives on AI
Coffee Break
Panel Discussion
AI and Data Centres: Opportunities and Challenges for German and Foreign Companies in China
Lunch (Self-Paid) & Networking
Transfer from SAP Xi’an to Micron Xi’an
Company Visit at Micron Xi’an
Transfer from Micron Xi’an to VNET Xi’an
Company Visit at VNET Xi’an
End of Event: Individual Departure of the Participants
REFUND POLICY:
For this event we offer a limited amount of three exclusive event partnerships
Partnership benefits:
Exclusive VIP seatings for dinner etc.
Logo exposure in all online and offline event materials
Brand visibility in event publications and promotional campaigns
Speaking slot during the event
For more information please contact:
Rene Bernard | 柏仁睿
Senior Member Engagement Manager
+86-10-6539 6664
Registration will close at 5PM, October 20.
E-fapiao will be sent to your registered email address within 10 working days after the event.
If you have any questions about the event, please feel free to contact chamber-north-events@china.ahk.de.
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